2011年6月29日 星期三

Example of Mobile Marketing

iButterfly - A new concept of Smartphone Apps which has been launched in Hong Kong since 25 May 2011, the Apps is interactive, With the concept of "Coupon Entertainment" and a combination of Augmented Reality, Motion Sensor and GPS. it can track your locations, you may catch different butterfiles anytime, anywhere. Each butterfly represents some special offer / suprises / promotional details,
the desgin is different subject to different culture / product, and the main theme is "See it! Catch it!"



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